Whiskey Project at Indo Pacific 2023

Client

Whiskey Project

Project

Indo Pacific International Maritime Exposition

Location

International Convention Centre, Sydney Australia

Our Role

To create a brand exhibition for Whisky Project launching a long awaited, Fan Dangle Boat and to showcase the founder’s story

Overcome challenging logistics with getting the boat into the venue and creating a curtain reveal for the unveiling of the new speed boat.

Coordinate seamless installation to ensure each step was tee’d up perfectly to avoid any challenges once the boat was in place

We worked with Whisky Project on a brand exhibition to CRE8, a large stand to feature and showcase their new Fan Dangle Boat. We designed and CRE8ed a concept that seamlessly worked with the requirements to ensure a smooth execution. This included logistically getting the boat in and designing a curtain reveal for the unveiling of the new speed boat.

We managed a challenging scheduling process to ensure the boat was perfectly positioned at the right time to avoid any challenges or damages to the exhibition. Once the boat was installed, we worked around it to produce the design.

The result? An interactive brand activation that showcased a new and exciting launch, combining large machinery and creativity to capture the essence of the brand and the founder’s story.

We worked with CRE8 on our latest brand showcase to celebrate and launch our new speed boat and it was a great experience from start to finish, even with the challenging logistics. We can’t wait to work with them again.

Whiskey Project